• Business Development

Development & Feasibility

Aimbridge Hospitality has a fully integrated team of feasibility and business development professionals with experience in all facets of the development process.

  • Comprehensive understanding of factors facing hotel markets and submarkets

  • Strong brand partnerships ensures meeting necessary requirements

  • Delivering above market value returns through optimal performance and value engineering

  • Market feasibility, site selection, entitlements, construction and operational management

  • For inquiries, email us at: development@aimbridge.com


Full Service & Evolution Lifestyle

Kathleen Hollis

Senior Vice President, Development, Full Service & Evolution Lifestyle, Western U.S. & Canada | 617.640.1602

Kathleen Hollis

Senior Vice President, Development, Full Service & Evolution Lifestyle, Western U.S. & Canada | 617.640.1602

Email: Kathleen.Hollis@aimbridge.com

Not many people say their favorite number is 13, but Kathleen isn’t like most people. A self-described “hotel dork,” Kathleen went to the Hotel School at Cornell University with one goal in mind – a career in hospitality. Kathleen loves working alongside so many industry experts to solve challenges and issues as they arise, learning from each one along the way. Driven to succeed, Kathleen’s positive attitude and boundless energy never ceases even in the face of the most daunting task. Not one to get complacent, she loves taking on new responsibilities and learning new tasks.

It’s that same energy and optimism with which Kathleen tackles her daily life. Originally from Boston, she travels back to Bean Town regularly to visit her parents and younger sister, Erin, and says she has close friends all over the East Coast. Always on the go, when Kathleen isn’t racking up air miles, she’s most at home outdoors, especially at the beach or in the ocean. In her off time she ditches the business casual look for her favorite Lululemon athletic garb in pursuit of any kind of physical activity. Whether she’s running, hiking, or biking, exercise isn’t just something she does, it’s who she is.

Kathleen’s favorite Guiding Principle is “Celebrate success wildly” because she believes that it’s important to enjoy your accomplishments and thinks that the key to a happy life is balance. “Life’s too short to be serious all the time,” Kathleen stated. We agree.

EXPERIENCE
Evolution Hospitality, 2014 - Present
- SVP of Development
- VP of Development
- Director of Development
Wells Fargo Hospitality Finance Group, 2013 - 2014
- Analyst

Kathleen Hollis
Senior Vice President, Development, Full Service & Evolution Lifestyle, Western U.S. & Canada | 617.640.1602

Email: Kathleen.Hollis@aimbridge.com

Not many people say their favorite number is 13, but Kathleen isn’t like most people. A self-described “hotel dork,” Kathleen went to the Hotel School at Cornell University with one goal in mind – a career in hospitality. Kathleen loves working alongside so many industry experts to solve challenges and issues as they arise, learning from each one along the way. Driven to succeed, Kathleen’s positive attitude and boundless energy never ceases even in the face of the most daunting task. Not one to get complacent, she loves taking on new responsibilities and learning new tasks.

It’s that same energy and optimism with which Kathleen tackles her daily life. Originally from Boston, she travels back to Bean Town regularly to visit her parents and younger sister, Erin, and says she has close friends all over the East Coast. Always on the go, when Kathleen isn’t racking up air miles, she’s most at home outdoors, especially at the beach or in the ocean. In her off time she ditches the business casual look for her favorite Lululemon athletic garb in pursuit of any kind of physical activity. Whether she’s running, hiking, or biking, exercise isn’t just something she does, it’s who she is.

Kathleen’s favorite Guiding Principle is “Celebrate success wildly” because she believes that it’s important to enjoy your accomplishments and thinks that the key to a happy life is balance. “Life’s too short to be serious all the time,” Kathleen stated. We agree.

EXPERIENCE
Evolution Hospitality, 2014 - Present
- SVP of Development
- VP of Development
- Director of Development
Wells Fargo Hospitality Finance Group, 2013 - 2014
- Analyst

Dan Thorman

Senior Vice President, Development, Full Service & Evolution Lifestyle, Eastern U.S. & Canada | 914.310.9079

Dan Thorman

Senior Vice President, Development, Full Service & Evolution Lifestyle, Eastern U.S. & Canada | 914.310.9079

Email: Daniel.Thorman@aimbridge.com

Dan Thorman is Senior Vice President, Development-Full Service & Evolution Lifestyle, Eastern U.S., Canada, and Caribbean, responsible for sourcing new hotel management opportunities in the Eastern U.S., Canada, and Caribbean inclusive of full service and resort assets owned by a wide spectrum of hotel owners, developers, and investors. He is a highly experienced investment and development leader in the hospitality space with a successful track record of expanding hotel portfolios through both new development and repositioning of existing assets.

Prior to joining Aimbridge, Dan was Vice President, Development with MCR Hotels based in New York City. Before MCR, Dan held senior-level business development positions with Kimpton Hotels & Restaurants as Vice President, Development-Americas East in addition to Marriott International as Vice President, Full Service and Luxury Development. His early career includes positions with Starwood Hotels & Resorts from an analyst in global development operations to ultimately as Director, North America Development.

Dan has also served as an adjunct instructor at the NYU School of Professional Studies – Jonathan M. Tisch Center of Hospitality. Dan graduated from Lehigh University with a degree in Business Information Systems.

Dan Thorman
Senior Vice President, Development, Full Service & Evolution Lifestyle, Eastern U.S. & Canada | 914.310.9079

Email: Daniel.Thorman@aimbridge.com

Dan Thorman is Senior Vice President, Development-Full Service & Evolution Lifestyle, Eastern U.S., Canada, and Caribbean, responsible for sourcing new hotel management opportunities in the Eastern U.S., Canada, and Caribbean inclusive of full service and resort assets owned by a wide spectrum of hotel owners, developers, and investors. He is a highly experienced investment and development leader in the hospitality space with a successful track record of expanding hotel portfolios through both new development and repositioning of existing assets.

Prior to joining Aimbridge, Dan was Vice President, Development with MCR Hotels based in New York City. Before MCR, Dan held senior-level business development positions with Kimpton Hotels & Restaurants as Vice President, Development-Americas East in addition to Marriott International as Vice President, Full Service and Luxury Development. His early career includes positions with Starwood Hotels & Resorts from an analyst in global development operations to ultimately as Director, North America Development.

Dan has also served as an adjunct instructor at the NYU School of Professional Studies – Jonathan M. Tisch Center of Hospitality. Dan graduated from Lehigh University with a degree in Business Information Systems.

Select Service & Enhanced Select Service

Kevin Dingle

Senior Vice President, Development, Select Service, Western U.S. | 214.600.5503

Kevin Dingle

Senior Vice President, Development, Select Service, Western U.S. | 214.600.5503

Email: Kevin.Dingle@aimbridge.com

Kevin Dingle rejoined Aimbridge in 2016 and has over 15 years experience working in financial services and real estate. Mr. Dingle is responsible for identifying acquisition, management and new development opportunities while fostering relationships with capital partners, lenders, brokers and brands.


After previously working for Aimbridge from 2007-2010, Mr. Dingle was a principal of Compass Lodging Advisors, a hotel investment and asset management firm he co-founded in 2010. While at Compass, the company completed $200 million worth of acquisitions and had an asset management portfolio of 10 premium branded full and select service hotels. Mr. Dingle began his real estate career with Crow Holdings, the investment arm of the Trammell Crow Family, where he served as Vice President of Acquisitions and was involved in over $750 Million worth of acquisitions, dispositions, and refinancing.


Mr. Dingle graduated with a BS from the Conrad N. Hilton College of Hotel and Restaurant Management at the University of Houston and has an MBA with a concentration in finance from California Polytechnic University in San Luis Obispo. He is also a CFA Charterholder and a member of the CFA Society of Dallas-Fort Worth.

Kevin Dingle
Senior Vice President, Development, Select Service, Western U.S. | 214.600.5503

Email: Kevin.Dingle@aimbridge.com

Kevin Dingle rejoined Aimbridge in 2016 and has over 15 years experience working in financial services and real estate. Mr. Dingle is responsible for identifying acquisition, management and new development opportunities while fostering relationships with capital partners, lenders, brokers and brands.


After previously working for Aimbridge from 2007-2010, Mr. Dingle was a principal of Compass Lodging Advisors, a hotel investment and asset management firm he co-founded in 2010. While at Compass, the company completed $200 million worth of acquisitions and had an asset management portfolio of 10 premium branded full and select service hotels. Mr. Dingle began his real estate career with Crow Holdings, the investment arm of the Trammell Crow Family, where he served as Vice President of Acquisitions and was involved in over $750 Million worth of acquisitions, dispositions, and refinancing.


Mr. Dingle graduated with a BS from the Conrad N. Hilton College of Hotel and Restaurant Management at the University of Houston and has an MBA with a concentration in finance from California Polytechnic University in San Luis Obispo. He is also a CFA Charterholder and a member of the CFA Society of Dallas-Fort Worth.

Justin Magazine

Senior Vice President, Development, Select Service, Eastern U.S. & Canada, & Caribbean | 301.908.3332

Justin Magazine

Senior Vice President, Development, Select Service, Eastern U.S. & Canada, & Caribbean | 301.908.3332

Email: Justin.Magazine@aimbridge.com

As Senior Vice President, Development and Acquisitions of Aimbridge Hospitality, Justin Magazine leads growth initiatives for select-service hotels within the Eastern U.S. region. Justin and his team focus on delivering opportunities for Aimbridge Hospitality’s existing and new hotel real estate ownership groups in key East Coast markets. Justin also spearheads Aimbridge’s outreach in the owner/operator community where he has successfully developed strategic partnerships between Aimbridge and owners that are ready to pivot out of the day-to-day management and focus on growth in new markets. Previously, Justin focused on retention for Aimbridge Hospitality, retaining management contracts for Aimbridge’s strategic hotels that are placed for sale by their respective owners. During his tenure at Aimbridge, Justin and his team nearly doubled the company's retention success rate.

As Aimbridge’s client base continues to grow and diversify, Justin adds further acumen to the Business Development team focusing on communicating Aimbridge’s value proposition and leveraging relationships with investors, hotel owners, and brokers to increase retention. Additionally, he specializes in key business development opportunities for strategic ownership groups. Justin brings extensive experience advising the industry’s largest brands and institutional hotel owners. Prior to joining the company, Justin was Managing Director in New York City and Washington, D.C. for Savills Hospitality, an international advisory firm. He was also a Founding Partner and SVP of Humboldt Hospitality Advisors in Washington, DC; and worked as the Vice President of Marketing-North America for Newfound Resorts, an international resort developer, where he led business development and marketing. Before Justin’s tenure in the hotel space, he spent four years in sports marketing as a marketing executive for Octagon.

Justin Magazine
Senior Vice President, Development, Select Service, Eastern U.S. & Canada, & Caribbean | 301.908.3332

Email: Justin.Magazine@aimbridge.com

As Senior Vice President, Development and Acquisitions of Aimbridge Hospitality, Justin Magazine leads growth initiatives for select-service hotels within the Eastern U.S. region. Justin and his team focus on delivering opportunities for Aimbridge Hospitality’s existing and new hotel real estate ownership groups in key East Coast markets. Justin also spearheads Aimbridge’s outreach in the owner/operator community where he has successfully developed strategic partnerships between Aimbridge and owners that are ready to pivot out of the day-to-day management and focus on growth in new markets. Previously, Justin focused on retention for Aimbridge Hospitality, retaining management contracts for Aimbridge’s strategic hotels that are placed for sale by their respective owners. During his tenure at Aimbridge, Justin and his team nearly doubled the company's retention success rate.

As Aimbridge’s client base continues to grow and diversify, Justin adds further acumen to the Business Development team focusing on communicating Aimbridge’s value proposition and leveraging relationships with investors, hotel owners, and brokers to increase retention. Additionally, he specializes in key business development opportunities for strategic ownership groups. Justin brings extensive experience advising the industry’s largest brands and institutional hotel owners. Prior to joining the company, Justin was Managing Director in New York City and Washington, D.C. for Savills Hospitality, an international advisory firm. He was also a Founding Partner and SVP of Humboldt Hospitality Advisors in Washington, DC; and worked as the Vice President of Marketing-North America for Newfound Resorts, an international resort developer, where he led business development and marketing. Before Justin’s tenure in the hotel space, he spent four years in sports marketing as a marketing executive for Octagon.

Travis Burns

Vice President, Development, Select Service, Western U.S. | 918.691.5856

Travis Burns

Vice President, Development, Select Service, Western U.S. | 918.691.5856

Email: Travis.Burns@aimbridge.com

Travis Burns, Vice President of Development, is based in Tulsa, OK and responsible for acquisitions, new developments, and assisting clients in identifying value-added opportunities in the Central United States. He is a strategic and results-oriented professional with seasoned experience in operations, sales, revenue growth strategies, and service delivery, focused on sustaining long-term relationships.

Travis started his hospitality career with Aimbridge Hospitality in 2012 as an Operations, Sales, & Catering associate at the Hyatt Regency Tulsa. He then spent 4 years as an award-winning sales manager and district director of sales for brands including Marriott, IHG, and Hilton. He returned to Aimbridge as an Area Director of Sales, and later promoted Regional Director of Sales and Operations. Prior to Development, Travis was a Regional Vice President of Operations for Aimbridge Hospitality’s Select Service division leading a team overseeing the profitability of 65+ locations across the United States.

Travis has served on Choice Hotel’s WoodSpring Suites Brand Advisory Council as well as Aimbridge Hospitality’s Economy Vertical Revenue Expert. He’s a graduate of Oklahoma State University with a degree in Economics.

Travis Burns
Vice President, Development, Select Service, Western U.S. | 918.691.5856

Email: Travis.Burns@aimbridge.com

Travis Burns, Vice President of Development, is based in Tulsa, OK and responsible for acquisitions, new developments, and assisting clients in identifying value-added opportunities in the Central United States. He is a strategic and results-oriented professional with seasoned experience in operations, sales, revenue growth strategies, and service delivery, focused on sustaining long-term relationships.

Travis started his hospitality career with Aimbridge Hospitality in 2012 as an Operations, Sales, & Catering associate at the Hyatt Regency Tulsa. He then spent 4 years as an award-winning sales manager and district director of sales for brands including Marriott, IHG, and Hilton. He returned to Aimbridge as an Area Director of Sales, and later promoted Regional Director of Sales and Operations. Prior to Development, Travis was a Regional Vice President of Operations for Aimbridge Hospitality’s Select Service division leading a team overseeing the profitability of 65+ locations across the United States.

Travis has served on Choice Hotel’s WoodSpring Suites Brand Advisory Council as well as Aimbridge Hospitality’s Economy Vertical Revenue Expert. He’s a graduate of Oklahoma State University with a degree in Economics.

Jeff Miller

Vice President, Development, Select Service, Western U.S. | 254.315.7500

Jeff Miller

Vice President, Development, Select Service, Western U.S. | 254.315.7500

Email: Jeffrey.Miller@aimbridge.com

Jeff Miller, Vice President, Development, based in the Dallas/Ft.Worth area is responsible for acquistions, new development opportunities, and all aspects for Prism Lender Services.

Jeff started his career with White Lodging as Opening Sales Manager for both the Fairfield Inn & Suites Austin North and Courtyard Austin North. He then spent 4 years with HEI working at the Sheraton Austin at the Capitol, Le Méridien Stoneleigh Hotel, and Sheraton Near the Galleria Dallas. Jeff’s entry to the Director of Sales position began with TPG Hospitality for the Sheraton Suites Market Center and then for 3 years with Interstate Hotels as Director of Sales at Hyatt Regency North Dallas, Hyatt Regency Milwaukee, and most recently The Highland Hotel, Curio Collection. Over Jeff’s 13 years in Hospitality he has had experience with Marriott, Starwood, Hyatt and Hilton brands.

He served on Interstate’s “InterCircle” Sales Advisory Council to help guide policy, programs and initiatives for their sales organization of 400+ hotels, the University Crossing Public Improvement District Board of Directors, as well as numerous local and regional Travel Associations.

Jeff Miller
Vice President, Development, Select Service, Western U.S. | 254.315.7500

Email: Jeffrey.Miller@aimbridge.com

Jeff Miller, Vice President, Development, based in the Dallas/Ft.Worth area is responsible for acquistions, new development opportunities, and all aspects for Prism Lender Services.

Jeff started his career with White Lodging as Opening Sales Manager for both the Fairfield Inn & Suites Austin North and Courtyard Austin North. He then spent 4 years with HEI working at the Sheraton Austin at the Capitol, Le Méridien Stoneleigh Hotel, and Sheraton Near the Galleria Dallas. Jeff’s entry to the Director of Sales position began with TPG Hospitality for the Sheraton Suites Market Center and then for 3 years with Interstate Hotels as Director of Sales at Hyatt Regency North Dallas, Hyatt Regency Milwaukee, and most recently The Highland Hotel, Curio Collection. Over Jeff’s 13 years in Hospitality he has had experience with Marriott, Starwood, Hyatt and Hilton brands.

He served on Interstate’s “InterCircle” Sales Advisory Council to help guide policy, programs and initiatives for their sales organization of 400+ hotels, the University Crossing Public Improvement District Board of Directors, as well as numerous local and regional Travel Associations.

International

Niall Kelly

Head of Development - EMEA

Niall Kelly

Head of Development - EMEA

Niall Kelly is Head of Development-EMEA, where he leads our Europe development team and unit growth in a strategically important market for Aimbridge. Niall has more than 25 years of significant deal-making experience with over 220 hotel transactions involving deal negotiation and deal structuring in international markets.

Most recently, Niall served as a development consultant to Marriott International, undertaking various deal structures from complex leases and residential deals to management and franchise. Prior to his consulting work, he served as Vice President of Development-EAME for Starwood Hotels & Resorts Worldwide where he oversaw the significant growth of Starwood's brand presence in Europe, including the introduction of new brands like W, Aloft, and Element. His responsibilities incorporated the full range of development activities from franchise and management contract negotiation through individual asset and portfolio acquisitions.

Niall's education and qualifications include MA, Dublin University, Ireland; MBA, IMHI (Cornell-ESSEC), Paris, France; BS (Management), Dublin University, Ireland; H.Dip (Hotel & Catering), Dublin Institute of Technology, Ireland.

Niall Kelly
Head of Development - EMEA

Niall Kelly is Head of Development-EMEA, where he leads our Europe development team and unit growth in a strategically important market for Aimbridge. Niall has more than 25 years of significant deal-making experience with over 220 hotel transactions involving deal negotiation and deal structuring in international markets.

Most recently, Niall served as a development consultant to Marriott International, undertaking various deal structures from complex leases and residential deals to management and franchise. Prior to his consulting work, he served as Vice President of Development-EAME for Starwood Hotels & Resorts Worldwide where he oversaw the significant growth of Starwood's brand presence in Europe, including the introduction of new brands like W, Aloft, and Element. His responsibilities incorporated the full range of development activities from franchise and management contract negotiation through individual asset and portfolio acquisitions.

Niall's education and qualifications include MA, Dublin University, Ireland; MBA, IMHI (Cornell-ESSEC), Paris, France; BS (Management), Dublin University, Ireland; H.Dip (Hotel & Catering), Dublin Institute of Technology, Ireland.

Patricio Del Portillo

Vice President, Development, Aimbridge LATAM

Patricio Del Portillo

Vice President, Development, Aimbridge LATAM

Email: Patricio.DelPortillo@aimbridge.com

Patricio del Portillo, Vice President of Development, is responsible for growing the Aimbridge footprint in Latin America through third-party management opportunities and portfolio acquisitions.

With 20+ years of experience in commercial real estate, sales, financing, and investment, Patricio has built a strong network of investors, owners, lenders, brokers and providers in the region. While working for companies such as CBRE Hotels, Starwood and Posadas, Patricio was responsible for expansion in the region by dentifying and evaluating business opportunities. He also has extensive experience with management and franchise contracts, managing regional budgets, and leading top performance teams in very aggressive growth plans. Patricio has parntnered in more than 100+ projects including new builds, brand conversions, advisory, and capital markets.

Patricio received his Executive MBA in top management from the renowned IPADE Business School at the Panamerican University, Mexico. He is a frequent guest speaker and panelist at key industry events in Latin America.

Patricio Del Portillo
Vice President, Development, Aimbridge LATAM

Email: Patricio.DelPortillo@aimbridge.com

Patricio del Portillo, Vice President of Development, is responsible for growing the Aimbridge footprint in Latin America through third-party management opportunities and portfolio acquisitions.

With 20+ years of experience in commercial real estate, sales, financing, and investment, Patricio has built a strong network of investors, owners, lenders, brokers and providers in the region. While working for companies such as CBRE Hotels, Starwood and Posadas, Patricio was responsible for expansion in the region by dentifying and evaluating business opportunities. He also has extensive experience with management and franchise contracts, managing regional budgets, and leading top performance teams in very aggressive growth plans. Patricio has parntnered in more than 100+ projects including new builds, brand conversions, advisory, and capital markets.

Patricio received his Executive MBA in top management from the renowned IPADE Business School at the Panamerican University, Mexico. He is a frequent guest speaker and panelist at key industry events in Latin America.

Steve Terry

Senior Vice President, Development & Acquisitions, Aimbridge EMEA

Steve Terry

Senior Vice President, Development & Acquisitions, Aimbridge EMEA

Email: Steve.Terry@aimbridge.com

Steve Terry, Vice President of Development for Aimbridge EMEA, the international division of Aimbridge, is responsible for growing the third-party management business, for both branded and unbranded hotels. He joined the company in September 2013.

Steve has been at the forefront of branded hotel development for nearly 20 years. He started his career in hotel development with IHG, leading the development of Holiday Inn Express in the UK before taking on the role of UK Development Director for all brands. He has also worked as a Development Director for BDL Hotels, one of the UK’s largest franchise hotel operators, as well as Wyndham Hotel Group.

Steve Terry
Senior Vice President, Development & Acquisitions, Aimbridge EMEA

Email: Steve.Terry@aimbridge.com

Steve Terry, Vice President of Development for Aimbridge EMEA, the international division of Aimbridge, is responsible for growing the third-party management business, for both branded and unbranded hotels. He joined the company in September 2013.

Steve has been at the forefront of branded hotel development for nearly 20 years. He started his career in hotel development with IHG, leading the development of Holiday Inn Express in the UK before taking on the role of UK Development Director for all brands. He has also worked as a Development Director for BDL Hotels, one of the UK’s largest franchise hotel operators, as well as Wyndham Hotel Group.

Development Resources

Christian Buckout

Vice President, Feasibility

Christian Buckout

Vice President, Feasibility

Christian Buckout
Vice President, Feasibility

Email: Christian.Buckout@aimbridge.com

FeiFei Wang

Vice President, Development

FeiFei Wang

Vice President, Development

Email: FeiFei.Wang@aimbridge.com

As Vice President of Development, FeiFei Wang is responsible for setting plans and actions to support the strategic growth of the Business Development team at Aimbridge Hospitality.

FeiFei brings a wealth of hotel feasibility, business development, and asset management experience to her current role. Previously, FeiFei was Senior Director of Business Development for Concord Hospitality where she oversaw the feasibility underwriting team, supported company executives on various business initiatives, and managed investor relationships. Her prior experience also includes the head of feasibility and underwriting for Interstate Hotels & Resorts, Asset management Associate at American Realty Capital Hospitality Trust, and Asset Management Analyst at White Lodging Services.

FeiFei graduated from Michigan State University with a Bachelor of Arts in Hospitality Administration and Management and a specialization in Hospitality Real Estate Investment and Management.

FeiFei Wang
Vice President, Development

Email: FeiFei.Wang@aimbridge.com

As Vice President of Development, FeiFei Wang is responsible for setting plans and actions to support the strategic growth of the Business Development team at Aimbridge Hospitality.

FeiFei brings a wealth of hotel feasibility, business development, and asset management experience to her current role. Previously, FeiFei was Senior Director of Business Development for Concord Hospitality where she oversaw the feasibility underwriting team, supported company executives on various business initiatives, and managed investor relationships. Her prior experience also includes the head of feasibility and underwriting for Interstate Hotels & Resorts, Asset management Associate at American Realty Capital Hospitality Trust, and Asset Management Analyst at White Lodging Services.

FeiFei graduated from Michigan State University with a Bachelor of Arts in Hospitality Administration and Management and a specialization in Hospitality Real Estate Investment and Management.

Valerie McCormick

Vice President, Relink & Retention | 201.213.9141

Valerie McCormick

Vice President, Relink & Retention | 201.213.9141

Email: Valerie.McCormick@aimbridge.com

Valerie McCormick is Vice President of Relink and Retention. In her role, Valerie identifies and pursues partnership opportunities with hotel owners and new ownership groups in leading retention efforts for Aimbridge.

Valerie brings with her a wealth of experience overseeing successful expansions, cultivating key industry relationships, and optimizing market knowledge to earn quantifiable results. She has more than a decade of industry experience, having most recently served as Regional Vice President of Choice Hotels International, where she was responsible for the enhancement and development of brands like Sleep Inn, Comfort Inn, Comfort Suites and Mainstay Suites in the new England region. She has also previously served as a Co-Founder of Lotus Consulting Services, Director of Development for New England at Wyndham Worldwide and Director of Franchise Sales for the Mid-Atlantic Region at Realogy Franchise Group.

She began her career at Wyndham Worldwide, where she served first as an International Licensing Coordinator in Contract Administration prior to becoming the Franchise Development Manager for the Northeast Region.

Valerie received a Bachelor of Arts degree from Ramapo College of New Jersey.

Valerie McCormick
Vice President, Relink & Retention | 201.213.9141

Email: Valerie.McCormick@aimbridge.com

Valerie McCormick is Vice President of Relink and Retention. In her role, Valerie identifies and pursues partnership opportunities with hotel owners and new ownership groups in leading retention efforts for Aimbridge.

Valerie brings with her a wealth of experience overseeing successful expansions, cultivating key industry relationships, and optimizing market knowledge to earn quantifiable results. She has more than a decade of industry experience, having most recently served as Regional Vice President of Choice Hotels International, where she was responsible for the enhancement and development of brands like Sleep Inn, Comfort Inn, Comfort Suites and Mainstay Suites in the new England region. She has also previously served as a Co-Founder of Lotus Consulting Services, Director of Development for New England at Wyndham Worldwide and Director of Franchise Sales for the Mid-Atlantic Region at Realogy Franchise Group.

She began her career at Wyndham Worldwide, where she served first as an International Licensing Coordinator in Contract Administration prior to becoming the Franchise Development Manager for the Northeast Region.

Valerie received a Bachelor of Arts degree from Ramapo College of New Jersey.

Qasim Malik

Vice President, Sales Strategy & Optimization

Qasim Malik

Vice President, Sales Strategy & Optimization

Email: Qasim.Malik@aimbridge.com

In his role as Vice President of Sales Strategy and Optimization at Aimbridge Hospitality, Qasim Malik brings a wealth of expertise and leadership to the forefront. His responsibilities include spearheading the development and implementation of sales strategies that drive revenue growth and operational efficiency across the organization. Qasim's role is pivotal in optimizing sales processes and aligning team performance with the company's strategic objectives.

Qasim's previous experience includes his tenure as Senior Director of Sales Strategy and Planning at Hilton Worldwide, where he led the execution of strategic initiatives and managed key projects to enhance sales operations. His career at Choice Hotels International further highlights his ability in sales strategy and growth analysis, where he developed crucial tools and policies that significantly contributed to market success.

Qasim's academic background includes a Master of Business Administration and Bachelor of Science in Economics from the University of Maryland.

Qasim Malik
Vice President, Sales Strategy & Optimization

Email: Qasim.Malik@aimbridge.com

In his role as Vice President of Sales Strategy and Optimization at Aimbridge Hospitality, Qasim Malik brings a wealth of expertise and leadership to the forefront. His responsibilities include spearheading the development and implementation of sales strategies that drive revenue growth and operational efficiency across the organization. Qasim's role is pivotal in optimizing sales processes and aligning team performance with the company's strategic objectives.

Qasim's previous experience includes his tenure as Senior Director of Sales Strategy and Planning at Hilton Worldwide, where he led the execution of strategic initiatives and managed key projects to enhance sales operations. His career at Choice Hotels International further highlights his ability in sales strategy and growth analysis, where he developed crucial tools and policies that significantly contributed to market success.

Qasim's academic background includes a Master of Business Administration and Bachelor of Science in Economics from the University of Maryland.